Objectives
- Generate print and digital media coverage in local and industry publications
- Position as a leading innovator in the U.S. and expanding internationally
- Increase visibility of senior leadership
- Showcase new technology, features, updates and capabilities
Strategies
An integrated communications program to address these objectives is focused on public relations, event support and strategic relationships.
PUBLIC RELATIONS
Public relations and media outreach efforts gain exposure for a wide range of activities including new technology updates, philanthropy, party and hospitality events, company milestones and announcements, awards won and visibility for the CEO.
EVENTS
KCOMM has organized media to attend select Evite events and generate pre- and post-event coverage. We have also assisted with event planning, out-of-the-box ideas and sponsorship opportunities.
STRATEGIC RELATIONSHIPS
KCOMM’s extensive set of strategic relationships in all facets of the California and national arenas (business, technology, government, education, philanthropy) are also helping to further strengthen awareness of the company and its executives.
Selected Results
- Media coverage in both print and broadcast
- Interviews and profiles of agency CEO and other executives
- Speaking and award opportunities